Practical, evergreen guides to customer experience measurement, written from the work we do every day. No jargon, no fluff, and no assumption that you already know the industry’s vocabulary. Below the guides you will find our latest insight articles, which dig into specific problems as they come up.
13
Jul
2026
Opening a New Venue? Here's How to Build Your Online Reputation from Day One
Getting Google reviews for a new restaurant or pub in the first 90 days isn’t a marketing task. It’s a trading decision. A venue that opens with three reviews averaging 3.8 stars will have a harder first year than one with forty reviews averaging 4.6. The product might be identical. The perception isn’t. And given that a one-star improvement on Google correlates with a 5–9% increase in revenue, the gap compounds fast.
Read more